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Hicrete Precast

Brand Identity, Print Collateral, Signage

Strength, precision, and reliability are at the core of Hicrete Precast, and its brand identity needed to reflect just that. Studio Atro designed a logo inspired by the modular structure of precast concrete, reinforcing the company’s expertise in engineered solutions. The typography is bold and grounded, mirroring the solidity of the industry, while the colour palette strikes a balance between industrial strength and contemporary sophistication.

Signage extends this visual language into the physical space, ensuring maximum impact and readability. Clean, structured layouts and durable materials create a presence that is as strong as the products Hicrete manufactures. Print collateral follows suit, integrating subtle design details that reflect the precision and modularity of precast construction. Whether in business cards, brochures, or on-site documentation, every element is crafted to reinforce Hicrete’s leadership in the industry.